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TMCNet:  PR Newswire Spotlights's Effective Press Release in This Week's

[January 25, 2013]

PR Newswire Spotlights's Effective Press Release in This Week's "Content We Love" Post

NEW YORK, Jan. 25, 2013 /PRNewswire via COMTEX/ -- There are numerous elements to consider when crafting an effective press release - one that will be findable by your readers, capture their attention and inspire them to read and interact with the content.

(Logo: ), in their recent announcement about their new photo-sharing capabilities, coupled two key press release best practices - the incorporation of multimedia content to attract and engage readers and strategic use of hyperlinks to strengthen their visibility online. Therefore, was selected by PR Newswire's content specialists as the focus of this week's edition of Content We Love, the new, weekly feature on PR Newswire's blog, Beyond PR, which showcases some of the great content that crosses their desks.

To read the full post on, The Knot.Com Says "I Do" to Great Visuals, visit

About PR Newswire PR Newswire ( is the premier global provider of multimedia platforms that enable marketers, corporate communicators, sustainability officers, public affairs and investor relations officers to leverage content to engage with all their key audiences. Having pioneered the commercial news distribution industry 58 years ago, PR Newswire today provides end-to-end solutions to produce, optimize and target content -- from rich media to online video to multimedia -- and then distribute content and measure results across traditional, digital, mobile and social channels. Combining the world's largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire enables the world's enterprises to engage opportunity everywhere it exists. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and the Asia-Pacific region, and is a UBM plc company.

Media Contacts:Meryl SerouyaManager, Marketing and CommunicationsPR SOURCE PR Newswire Association LLC

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