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TMCNet:  Harris Farm Markets selects IBM Flex System solution

[January 02, 2013]

Harris Farm Markets selects IBM Flex System solution

Jan 02, 2013 (Datamonitor via COMTEX) -- IBM has announced that Harris Farm Markets, an Australian fruit and vegetable retailer, has selected an IBM Flex System solution to help support its business growth and reduce IT costs and complexity.


The IBM Flex System deployment underpins a solution from Business Partner Hands-on Systems designed to support Harris Farm's continuing growth for at least 10 years.

As part of its emphasis on scalable efficiency, the solution will reduce Harris Farm's data footprint by up to 80 per cent through real-time data compression; and optimize application performance using IBM's easy-tier functionality, which automatically transfers load between high-performance disks and solid state drives during intensive periods of operation.

"Harris Farm's reputation rests on our ability to offer the freshest quality produce possible," said Simon Maizels, chief information officer, Harris Farm Markets.

"By optimizing our ERP system with state-of-the-art hardware performance, the IBM Flex System will allow us to build on that reputation by offering us unprecedented capacity and response time when managing our supply lines, analytics and automatic stock replenishment systems. Additionally, the solution will enable us to grow our new online delivery service which we plan to expand to the Sydney metro area in 2013." Working with Hands-on Systems, IBM will provide Harris Farm Markets with a customized Flex System which will include an IBM Flex System Enterprise Chassis; two IBM Compute nodes; and an IBM Storwize V7000 storage system. Flex System will replace Harris Farm's existing IBM systems configuration to meet projected requirements for storage and applications. The solution is expected to be delivered by mid-January 2013.

The IBM Flex System goes beyond competitor's blade configurations and provides the building-block elements for IBM PureSystems. IBM Flex Systems are built-to-order offerings for clients who want to custom build and tune configurations to their specific requirements. This allows them to select the specific compute, systems networking and optional storage and management required to support their specific workloads.

The IBM PureSystems family offers clients an alternative to current enterprise computing models, where multiple and disparate systems require significant resources to set up and maintain. The true value of PureSystems is the fully integrated and pre-tuned platforms. The PureFlex System enables organizations to efficiently create and manage an infrastructure. PureApplication System helps organizations reduce the cost and complexity of rapidly deploying and managing applications.

PureData System is tuned for cloud computing and can consolidate more than 100 databases on a single system. In addition to the common web application patterns supported by PureApplication System, the combination of both PureData and PureApplication Systems can be used for end to end transaction workloads.

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