Rocket Fuel Hires Derek Sidebottom as VP of People
REDWOOD CITY, CA, Nov 28, 2012 (MARKETWIRE via COMTEX) --
Rocket Fuel, the leading provider of artificial intelligence
advertising solutions for digital marketers, today announced that
Derek Sidebottom has joined the company as Vice President of People.
With over 15 years experience running human resources for large
technology companies and startups such as Kabam, Electronic Arts, and
Corel, Sidebottom will be responsible for all aspects of hiring,
growth management, and employee benefits at Rocket Fuel.
-- Sidebottom joins Rocket Fuel as Vice President of People at a time of
rapid growth for the company. In 2012, Rocket Fuel grew headcount from
128 in 2011 to 253 today, and expects to have close to 300 employees
by the end of 2012. Rocket Fuel also expanded globally in 2012 and now
has operations in 15 cities worldwide, including New York, London,
Hamburg, and Toronto.
-- With over 15 years experience in human resources, Sidebottom
previously served as Chief People Officer at leading games company
Kabam, where he oversaw 200% growth in headcount in his first year.
Prior to Kabam, Sidebottom served as Vice President of Human Resources
at Electronic Arts and Director of HR at Corel. He started his career
as a Senior Compensation and Benefits Advisor at Alcatel/Lucent.
-- "Rocket Fuel is one of the largest and most successful advertising
technology companies in the world for one reason -- our exceptional
employees," said George John, CEO of Rocket Fuel. "Derek has extensive
experience managing hiring and employee growth at fast-growing
technology companies, and we're thrilled to welcome him to the Rocket
Fuel team at a time of rapid momentum for the company. With Derek
heading up our 'people' programs, Rocket Fuel will continue to attract
and retain the best talent in Silicon Valley and worldwide."
-- "Hiring top talent in Silicon Valley and around the world is extremely
competitive, but Rocket Fuel has already attracted some of the best
and brightest technology and business minds in the business," said
Sidebottom. "I joined Rocket Fuel to lead employee programs during the
company's wave of hyper growth worldwide, and I'm excited to not only
increase talent acquisition, but to expand on Rocket Fuel's long-term
commitment to offering fantastic employee incentive programs."
-- About Rocket Fuel
-- Follow Rocket Fuel on Twitter
-- Follow Rocket Fuel on Facebook
-- Read the Rocket Fuel Blog
About Rocket Fuel Inc.
Rocket Fuel is the leading provider of
artificial intelligence advertising solutions that transform digital
media campaigns into self-optimizing engines that learn and adapt in
real time, and deliver outstanding results from awareness to sales.
Awarded #22 on the Forbes Most Promising Companies in America list,
over 700 of the world's most successful marketers trust Rocket Fuel
to power their advertising across display, video, mobile, and social
media. Founded by online advertising veterans and rocket scientists
from NASA, DoubleClick, IBM, and Salesforce.com, Rocket Fuel is based
in Redwood Shores, California, and has operations in 15 cities
worldwide including New York, London, Hamburg, and Toronto.
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SOURCE: Rocket Fuel Inc.
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