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TMCNet:  Magyar Telekom appoints new Chief Officer

[November 16, 2012]

Magyar Telekom appoints new Chief Officer

(ENP Newswire Via Acquire Media NewsEdge) ENP Newswire - 16 November 2012 Release date- 15112012 - Budapest - Magyar Telekom's Board of Directors has appointed Peter Lakatos to the Chief Commercial Officer SMB position effective from December 1, 2012.

Peter Lakatos will also become a member of Magyar Telekom's Management Committee.

Earlier , Magyar Telekom's Board of Directors approved the establishment of the company's new governance structure designed to enable Magyar Telekom to serve its customers in a state-of-the-art and efficient manner. In the new organizational structure, separate units will be responsible for serving the three basic customer segments (residential; small and medium businesses; enterprises). As part of the changes, to take effect from January 1, 2013, a new Chief Commercial Officer SMB area will be created. The scope of the Chief Commercial Officer SMB area shall encompass all services provided by Magyar Telekom Group to small (SOHO) and medium (SMB) business customers, including all fix and mobile (voice, internet and data), as well as TV and IT services.

Peter Lakatos is 37 years old. He received a mathematics and physics degree from Eotvos Lorand University of Budapest, then an economics degree from the University of Economic Sciences. He started his career at DSS Consulting in 1999 as head of data mining, then, from 2004, he worked for IBM Business Consulting Services as lead consultant in business development and CRM projects. In 2005 he joined Vodafone Hungary, where he spent 7 years and has held multiple executive positions in the field of business and consumer services, first heading Customer Segment Management, then Enterprise Marketing and later Commercial Strategy and Planning. Since 2009, he has worked in the Chief Officer position of Vodafone responsible for strategy, brand, communication and business development.

'By appointing Peter Lakatos we enlist the services of an expert, who can rely upon extensive experience in strategy and marketing, both in the consumer and the business segments when embarking upon the challenges and tasks the company shall face in the newly established SMB area', said Magyar Telekom's Chairman-CEO, Christopher Mattheisen.

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